OLX Group Expands Its Jobs Category with Aasaanjobs Acquisition
New Delhi, Jan 7, 2019:
In a bid to strengthen its jobs classifieds vertical in India, OLX Group has today announced the acquisition of Aasaanjobs, a recruitment marketplace for blue and grey-collar jobs in India. With this acquisition, OLX will further strengthen its jobs vertical, thereby addressing the growing requirement of over 60 million urban workforces in India valued at over $1 billion.
Tim Hilpert, CEO, OLX Markets, said, “This acquisition resonates with OLX’s commitment to grow its verticals strategically and leverage technology for better user experience on the platform. Aasaanjobs is a unique platform that uses technology and its wide reach to serve as an integrated go-to platform for recruiters. We aim to disrupt the ever-growing job market with this portal and further unify our position in the jobs classifieds market in India.”
Founded in 2014, Aasaanjobs uses advanced technology through its platform, to enable end to end recruitment via a two-way matchmaking algorithm that filters and connects candidates whose profiles and job expectations best match employers’ requirements. What this means is that companies can find the best suitable candidate for the job profiles posted on the portal that works as a first level screening of candidates.
Dinesh Goel, CEO and Co-founder, Aasaanjobs, said, “The company’s inception was inspired by the large unregulated blue/grey collar jobs segment in India where we saw a massive untapped opportunity. Having understood the need-gap in this segment over the last 3 years, we pioneered the blue/grey jobs market by enabling job seekers and employers to find each other on a common platform. As we look to scale these numbers and expand to other cities, we found OLX to be a natural fit for our vision. We are excited to join the OLX team, as we look to bring more efficient solutions to this industry in partnership with India’s leading classifieds player.”
With several firsts to its credit along with its verticalization strategy, OLX jobs has been growing organically in India over the last couple of years. Ad hoc and delivery staff comprise the largest chunk of blue/grey collar job workforce in India. As per a recent study by OLX, in urban centers alone, over 70 million+ blue/gray collar job opportunities are available each year, while the workforce stands at 60 million workers annually – signaling a significant scope for growth opportunity in the sector.
Founded in 2014, Aasaanjobs is India’s leading recruitment company for entry-level jobs in India. Using its proprietary end to end tech platform, it provides a two-way matchmaking algorithm that filters and connects candidates and employers, Aasaanjobs core aim is to formalize the unorganized job sector in India and provide gainful employment for millions in the ever-expanding space.
Aasaanjobs envisages to provide a highly customized user experience to the entry level job seeker across few major industries – Logistics + E-commerce, BFSI + Fintech, Retail + FMCG, Hospitality, BPO + KPO, Pharma + Healthcare. The vision is to act as a matchmaker in the unorganized high-volume entry-level jobs market in the country.